Platform-A Wins Turner European Display Inventory

Platform A

It appears that AOL’s Platform-A may be on the march forward.  The news is that that they have landed the inventory from the TMI display business which includes the Cartoon Network.

This might not be that major of a win (more of internal sale rather than new business) considering the association between the companies but AdViking has heard that Platform-A are out pitching the integrated story excellently.  So regardless of the truth of the probable patchwork state of the platforms, they are out there making it tough in pitches for Google and Microsoft.

This entry was posted on Tuesday, July 8th, 2008 at 12:31 pm and is filed under Platform A, aol, wins. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

One Response to “Platform-A Wins Turner European Display Inventory”

  1. Over on AdViking this Week - worth a read « A Fuller View Says:
    11 July, 2008 at 7:53 pm | Reply

    [...] Platform-A Wins Turner Europe Display – some insider details on the new Platform-A pitch, for those who care to know a bit more [...]

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