Sesam Launch 3-D Maps With Military Technology

Local Search Summiter and old media digital success story, Schibsted, have announced that their subsidiaries Sesam and Finn have launched one of the world’s richest (and they claim largest) 3-D models.

It uses technology from the Swedish air force and the “JAS-Gripen” fighter jet project.

It’s a lab project at the moment but and it will be interesting to watch how the Vikings commercialise this but this is exactly why Schibsted are making 40% of their profits from digital.  They are not afraid to invest time and money in lab projects that they can then leverage later across the group.