Another Head Slammer…

Zzzz is for...

Zzzz is for...

Following on from my learned friends post regarding the stunning quality of insight achieved by the latest Marketing Sherpa email research, here’s another one for you…

A business called Zeta Interactive have done their detailed analysis of the web using a special tool that is probably really expensive and very, very, difficult to understand without a PHD and have proved that in the States, the number one concern during financial crisis is mortgage payments – read more here.

Outstanding. The most expensive outgoing is the primary concern of households during tough financial times… watch this space for other exclusive insights into the web-world.

However, this great bit of publicity got onto ‘AOL Money’, great to see that AOL have cut back on Human Editorial Controls in this age of financial duress…


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