24 July, 2008
AdViking actually thinks that with all the news breaking in the industry at the moment it’s probably just easier to move to micro-blogging…might look into how to pull Twitter into WordPress.
Anyway, during Analysts Day in Redmond, Microsoft announced that it would be providing Live Search and Ad Center ads in the SERP to Facebook. Deal is only for the US site.
Facebook currently doesn’t offer a web search so no real idea of what the volumes will be. What’s interesting is that Facebook will be getting the API to then build layers on top, kind of like a bespoke BOSS for one the high traffic Publishers.
It’s also pretty nifty when you consider the Powerset purchase by Live…think semantic mashup with a decent index and heavy, I mean heavy social graph clickstream influencing of the results.
AdViking asked UK social media pundit and Facebook Developer Garage London host, Toby Beresford for his comment:
I think Search is really important addition to the Facebook experience. It’s just too difficult to find stuff at present.
What’s most interesting for me is their opportunity for more sophisticated searches, along the lines of that envisaged by the semantic web, find me the John Smith who is a lecturer at Kings College for example. Or perhaps all brand pages for cinemas near where I am now that are showing The Dark Knight…
Seems like AdViking and Toby are on the same page here and let’s hope for some exciting revolutions of the Search flywheel on the back of this deal.
15 April, 2008
In the recent months there has been a decent trickle of news of important Googlers leaving the fold and the main discussion has been if there is or isn’t a brain drain?
Some of the moves have included:
And now, AdViking can confirm with the following news that it’s not just a Brain Drain at Google it’s actually a Tsunami!
Josef DeSimone, the Executive Chef of Google is leaving to become the same at Facebook!
For some further reading check:
- Wired has a great article that tried to keep up to date with what people from Google have gone on to do (build the next Google maybe?)
- And Danny Sullivan at SearchEngineLand has an immense analysis of senior management changes from 2000-2008
Eric Dela Cruz: My Life As a Google Chef