Platform-A Wins Turner European Display Inventory

8 July, 2008

Platform A

It appears that AOL’s Platform-A may be on the march forward.  The news is that that they have landed the inventory from the TMI display business which includes the Cartoon Network.

This might not be that major of a win (more of internal sale rather than new business) considering the association between the companies but AdViking has heard that Platform-A are out pitching the integrated story excellently.  So regardless of the truth of the probable patchwork state of the platforms, they are out there making it tough in pitches for Google and Microsoft.